Our Renovation and Hardware Ecommerce Website Development Expertise
Blue Badger is an agency skilled at building solutions for home goods, hardware, and renovation ecommerce websites, such as web design & development, integrations with tools like ERPs and PIMs, email marketing, custom integrations, and more.
Many home improvement businesses struggle with cumbersome, outdated websites. Slow load times, poor mobile experiences, and clunky checkout processes can send customers running before viewing your full catalogue. Additionally, handling orders, coordinating with warehouses, and juggling multiple channels often involve time-intensive, error-prone workflows. With proper systems integration, scaling becomes easier and more convenient.
We've helped our partners create high-impact customer experiences by implementing intuitive, consumer-tailored website interfaces. Can their DIY customers easily receive guidance online? Are the cross-sells and upsells they offer contextually relevant? Do products like showers, toilets, or kitchen sinks provide information on essential product associations to ensure proper installation? Are the specific fasteners or hoses needed for installation also easy to find? Failing to understand the subject matter can lead to mistakes in UX/UI design and execution, which can be the difference between a successful project and one that falls short.
Managing thousands of SKUs—each with its own specifications, images, and variations—can be an administrative nightmare. Ensuring product data accuracy becomes a constant uphill battle without proper integration between your online store, inventory management software, ERP systems, or PIM tools.
Whether you're selling building or finishing materials, bathroom, kitchen, or patio appliances, customers prefer to purchase from specialty retailers that showcase subject matter expertise and offer intuitive tools. We build websites with well-thought-out ecommerce solutions that help users navigate the complexities of massive catalogues and technical specifications, building customer trust and fostering long-term loyalty.
At Blue Badger, we understand the unique challenges home improvement merchants face, such as managing the large scope of product information–often in a variety of different formats and the limited options for data enrichment due to this poor data quality,
No matter the challenge, our team of marketers and developers can build well-crafted and unique omnichannel ecommerce experiences for the home hardware and renovation industry that convert.