When automotive parts retailers sell to mechanics and body shops, speed and accuracy in their system's search functions are essential. We understand the importance of both ensuring that customers can quickly find the parts they need and that those parts fit the vehicles in front of them correctly.
We also know that when choosing to sell direct to consumer, the competition against marketplace behemoths like eBay is fierce, so building a website that can stand its ground against these giants is essential to your success.
From order fulfillment to supply chain coordination, your operational processes can become bogged down by inefficiency. Scaling operations and meeting customer demand is challenging and costly without streamlined integration between your front-end store and back-end systems.
We've helped our D2C & B2B retail partners build contextually relevant and intuitive user experiences that let their customers shop confidently. Does a specific part fit on their vehicle? Do they need an adapter? Are they experts in their own right, or do they need a helping hand to make an informed purchase decision? Getting that vehicle fitment right might be the difference between a repeat customer and a pricey return.
Whether they sell wheels, tires, shocks, or lift kits, we've partnered with auto parts manufacturers to support their engineers in defining fitment specs for their products and corresponding vehicles. Implementing a PIM like Akeneo has helped streamline collaboration between internal teams and facilitate the listing of products in the Auto Care database.