Suzy Shier Project

Suzy case study

Modernizing a Fashion Legacy through Omnichannel Innovation

Context

Suzy Shier | Le Chateau has been a stylish yet affordable fashion destination since 1966, offering the latest global trends at outstanding prices. Catering to all shapes and sizes, they present a variety of options—from professional attire to casual and weekend wear—ensuring customers look and feel their best for every occasion.

Meanwhile, Le Chateau delivers on-trend dresses, shoes, and accessories, blending style with affordability. Today, customers can shop Le Chateau online or experience its signature collections through shop-in-shops at 60 Suzy Shier locations.

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Blue Badger Services

Blue Badger supports Suzy Shier’s Shopify Plus store in addition to having built custom ship-to-store functionality, an integration with SVS Gift Cards so that they can use gift cards both online and in-store, a custom middleware built for syncing their products, orders and inventory with AS400, a Klaviyo integration, and a Nosto setup for personalization tools.

Due to the complex promotions Suzy Shier often runs, our team maintains a custom promo engine to support their needs.

Finally, our team facilitated the switch from Shopify’s checkout.liquid file to Checkout Extensibility to ensure they wouldn’t lose any critical functionality or features once the .liquid file is sunset.